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#digital-advertising POSTS

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    Written by: Tre1 Techniq

    Sat Apr 27 2024

    Beyond Click-Bait: How Blockchain is Reinventing Digital Advertising

    In the ever-evolving landscape of digital advertising, traditional methods are increasingly giving way to innovative blockchain solutions. Beyond its conventional applications in finance and supply chain management, blockchain technology is now making significant inroads into fields like machine learning and app optimization. Companies such as Brave Software, Unilever, SAP, Walmart, and IBM are at the forefront of this revolution, leveraging blockchain's decentralized nature to enhance data privacy, security, and transparency in their advertising efforts.